Citroën Aircross X. Citroën India officially entered the market on 7 April 2021 with the launch of its first product, the C5 Aircross. Since then many launches have been made by the company but the company didn’t receive the engagement that it needed to play their game in Indian market. By the end of February 2024 (roughly 3 years after launch), Citroën had sold 17,198 units in India across its lineup. their newest launch The Aircross X might play a good game for them but there are already many companies dominating the car market. Citroën Aircross X aims to revive Citroën’s journey in India after a slow start since 2021. Discover how the new Citroën Aircross X, with updated features, design, and technology, might help the brand level up in the highly competitive Indian SUV market.
What does the Aircross X offer?
The car is with a 5 seater configuration and 7 seater configuration which it the most targeted product category by the Indian audience. 5-seater variant powered by the 1.2-litre naturally aspirated petrol engine with 5-speed manual gearbox priced at ₹ 8,29,000 (ex-showroom), moving up to the Plus 5-seater trim at ₹ 9,77,000, followed by the Plus 7-seater powered by the 1.2-litre turbo petrol MT priced at ₹ 11,37,000, then the Max 7-seater MT version at ₹ 12,34,500, and the top-end Max 7-seater AT (Automatic) priced at ₹ 13,49,100. These things are offered in many cars like the Kia Carens Clevis and Maruti Grand Vitara at a similar price. The Aircross has been rated with 5-star safety whereas the Aircross X has not been tested yet.
Citroen’s other models?
| Model | Type / Segment | Engine / Variant Details | Price Range (Ex-Showroom India) |
|---|---|---|---|
| Citroën C5 Aircross | Premium midsize SUV / Crossover | Diesel engine (launched 2021); limited to one or few trims now | ~ ₹39.99 lakh (Autocar India) |
| Citroën C3 (Hatchback / Crossover-look) | Sub-4-metre hatch with crossover styling | Petrol variants: 1.2-litre naturally aspirated (NA) ~ 82 hp; 1.2-litre turbo petrol (~110 hp); multiple trims (Live, Feel, Shine, etc.) | Approx ₹5.25 lakh up to ₹10.19 lakh depending on variant (BCC Rishra) |
| Citroën C3 CNG | CNG option for the C3 hatchback | Dealer-installed CNG kit, available across Live / Feel / Shine etc. | Prices from ₹7.16 lakh to ₹9.24 lakh (ex-showroom) depending on variant. (The Times of India) |
| Citroën eC3 | Electric version of C3 | EV, ~320 km range claimed; 29.2 kWh battery etc. | ~ ₹12.13 lakh to ~ ₹13-15 lakh (depending on variant) ex-showroom. (Autocar India) |
| Citroën C3 Aircross / Aircross | Compact / midsize SUV; 5-seater and 7-seater option | 1.2-litre turbo petrol, multiple trims: You, Plus, Max etc.; manual & automatic options in certain trims. | ~ ₹9.99 lakh upwards for basic trim to ~ ₹12.34-₹14 lakh+ for higher end / top trims. (Business Today) |
| Citroën Basalt / Basalt X | Coupe-SUV style compact SUV | Petrol trims; automatic & manual; the “X” version is part of Citroën’s newer X-series strategy. | Starts at about ₹7.95 lakh for base manual trim; top trims go up to approx ₹11-14 lakh depending on turbo/auto. (Autocar India) |
| Citroën C3X (2025 version) | Hatchback / crossover styling; upgraded features (X-series) | Multiple trims and engines: PureTech NA 82 hp; PureTech turbo 110 hp; manual & AT options; added safety, features etc. | Price range roughly ₹5.25 lakh (base) up to ₹10.15 lakh for top Turbo-AT with options. (BCC Rishra) |
| Special Editions / Dark / Sport Editions | Based on the above core models (C3, Basalt, Aircross etc.) with cosmetic / feature enhancements | Usually based on higher trims; blacked-out or sport styling, additional features etc. | Examples: C3 Sport Edition ~ ₹6.44 lakh (The Times of India) ; Basalt Dark etc higher depending on trim. (Autocar India) |
Where did Citroen suffer?
The products introduced by the company are not bad and provides very good features against the competition in few things. The main problem was with providing a product that is having features that are already being provided manufactures in India. Similar to Citroen, Once Kia was a brand that was new to India, but due the the experience of its sister company Hyundai, the makers knew what to give and how differently should the things have to be provided. For example the Citroen Basalt is a car that has many good and clever features at a good price. But the consumers mostly go towards the brands that have stayed in the market for a long time and give the things that an average Indian consumer needs.
Conclusion:
There are many cars already in the market. For example the recently launched Maruti Victoris will definitely give a tough competition to the Aircross X. The only thing now left for the company is luck as since its debut in India it has faced a lot. The car is actually a good package altogether and provide good value if the consumer considers buying one.
Stay tuned and follow up for more.