Mahindra Sales September 2025. The company has declared around 82,000 sold units in total as of April 2025, and around 52,000 units sold in the SUV segment as of September 2025, Mahindra has shown a 10% YoY improvement in sales. The company has sold over 56,000 units as of September 2025. The combined sales of their Scorpio line-up is around 18,000. The company ha been improving its vehicles gradually with every launch, unveil and facelift. Each Mahindra vehicle has been holding its own reputation as per their respective use case scenario, and highly preferred against the competition.

Most sold Mahindra Cars: Mahindra Sales September 2025
Mahindra cars have been loved by a huge number of audience in India. Especially due to their brand reputation and trust. Also the designing and styling of their cars proves to be very elegant, muscular and grabs attention. The most sold Mahindra cars, the Mahindra Scorpio-N continues to be a blockbuster, loved for its powerful engine, muscular design, and strong road presence, appealing equally to urban and rural buyers. Following closely is the Mahindra Bolero, a timeless workhorse that remains a favorite in tier-2 and tier-3 cities, known for its durability, reliability, and practicality across tough terrains. The Mahindra XUV700 has also gained massive traction in the premium SUV segment, offering advanced technology, modern interiors, and powerful performance, positioning it as one of the brand’s flagship models driving strong monthly sales. The Mahindra Thar, with its off-roading legacy and refreshed lifestyle appeal, continues to attract adventure seekers and young enthusiasts who crave an authentic SUV experience. Meanwhile, the Mahindra XUV300 continues to perform consistently in the compact SUV space, appreciated for its safety ratings, performance, and feature-rich cabin. The newly introduced Mahindra XUV400 EV is also making strides in the electric vehicle segment, showcasing Mahindra’s push toward sustainable mobility and future-ready technology. Together, these models have collectively strengthened Mahindra’s presence across multiple segments—from rugged utility to modern urban SUVs—helping the brand secure strong monthly figures and maintain its reputation for toughness and innovation. Mahindra’s consistent upgrades, competitive pricing, and growing rural network have also played a key role in sustaining its leadership in the Indian automotive market, making it one of the most dominant homegrown carmakers in the country as of September 2025. The major sales have been experienced by their big SUV line-up as they hold a big presence among the audience and are much loved.
Competition:
As every brand has slowly started stepping into the big SUV game, Mahindra has had a lot of competition. Whether competing in terms of features, design, or after sales service, every brand is trying as hard to put their product into top selling charts. As of 2025, Mahindra’s primary rivals include Tata Motors, Hyundai, Maruti Suzuki, Toyota, and Kia, each competing across multiple segments ranging from compact SUVs to large utility vehicles. Tata Motors, in particular, stands as Mahindra’s closest competitor, offering vehicles like the Harrier, Safari, and Nexon that directly challenge the Scorpio-N, XUV700, and Bolero Neo, while emphasizing safety, design, and electric mobility. Hyundai and Kia, with their feature-loaded SUVs like the Creta, Venue, Seltos, and Sonet, dominate the urban SUV segment, giving Mahindra tough competition among city-focused buyers who value premium interiors and modern technology.
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Maruti Suzuki continues to be a strong contender in terms of volume sales, leveraging its widespread service network, affordability, and reliability with models like the Brezza and Grand Vitara that rival Mahindra’s compact and mid-size SUVs. Toyota, on the other hand, challenges Mahindra in the premium SUV category with its Fortuner and Hyryder lineup, appealing to customers seeking dependability and global brand recognition. Additionally, emerging brands such as MG Motor and BYD have introduced electric and hybrid models that compete with Mahindra’s EV ambitions, especially the XUV400.
Despite the fierce competition, Mahindra has managed to maintain a loyal customer base due to its rugged build quality, off-road capability, and strong after-sales support. The brand’s focus on innovation, expansion in the electric vehicle sector, and commitment to local manufacturing continue to strengthen its market stance. However, the battle among automakers in India remains dynamic, with each brand striving to capture the evolving preferences of Indian consumers, making the competition for Mahindra both challenging and growth-driven.
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