Maruti-Suzuki’s Premium Deal-Breaker?

Maruti Suzuki has unveiled its latest car along with its ongoing models.

Maruti Suzuki Victoris

The Maruti Suzuki Victoris is the company’s latest premium car, unveiled at the end of the third quarter this year. Alongside existing models, the Victoris steps into the premium segment with a fresh design and advanced features. Sitting just below the Maruti Suzuki Invicto, the top-spec Zxi Plus (O) of the Victoris offers hybrid technology and a refined driving experience. Prices range from ₹10.50 lakh for the Lxi 1.5 MT (Petrol) to ₹19.99 lakh for the Zxi Plus (O) 1.5 eCVT (Hybrid).

Safety Ratings

The Victoris has been equipped with various safety features starting from the standard safety features from base model including six airbags, ABS with EBD, electronic stability program (ESP), hill hold assist, and a 360° HD view camera.

The top model of the victoris has been equipped with six airbags, Electronic Stability Control (ESC), pedestrian protection, three-point seat belts for all occupants, and i-Size anchorages and optional Level 2 ADAS features.

All the models have been rated with a 5 star safety rating by both the Bharat NCAP and Global NCAP.

Child safety includes rearward-facing child seats with ISOFIX and support legs, received full protection. The child protection test showed a perfect dynamic score of 24/24.

The overall score for adult occupants is 33.72/34 points, with head, neck, chest, knees, and tibias showing adequate to good protection in all crash scenarios. In the frontal offset test, it achieved 15.807 out of 16 points, with the driver and passenger receiving top safety grades for head, neck, pelvis, thighs, and tibias. The bodyshell and footwell area were rated as stable and capable of withstanding further loads.

Milage featurs

  • Petrol (MT): ~21.18 km/l
  • Petrol (AT): ~21.06 km/l
  • AWD (AT): ~19.07 km/l
  • CNG: ~27.02 km/kg
  • Strong Hybrid: ~28.65 km/l

Design and Exterior features

  • Bold LED DRLs, segmented tail lamps, 17″ alloy wheels
  • Offered in 10 color options, including 3 dual-tone finishes

Competition

ModelPowertrain OptionsKey Highlights
Price Range (Ex-showroom)
Maruti Suzuki Victoris Petrol, Strong Hybrid, CNG, AWD ADAS, Dolby Atmos, Hybrid + CNG combo₹10.50 – ₹19.99 lakh
Hyundai Creta Petrol, Diesel, Turbo, Hybrid (upcoming)Segment leader, twin screens, ADAS₹11.11 – ₹20.92 lakh
Kia Seltos Petrol, Diesel, TurboSporty design, panoramic sunroof, ADAS₹11.19 – ₹20.56 lakh
Toyota Urban Cruiser Hyryder Petrol, Strong Hybrid, AWDHybrid tech, fuel efficiency,
AWD option
₹11.34 – ₹20.19 lakh
Maruti Grand Vitara Petrol, Strong Hybrid, CNG, AWDSimilar platform, hybrid efficiency₹11.42 – ₹20.68 lakh
Volkswagen TaigunTurbo Petrol German build, digital cockpit, safety-focused₹11.80 – ₹19.83 lakh
Skoda KushaqTurbo Petrol Premium interiors, solid ride quality₹10.99 – ₹19.09 lakh
Honda ElevatePetrol Bold design, spacious cabin, ADAS₹11.91 – ₹16.81 lakh

NOTE: The Suzuki Victoris will be available at the Maruti-Suzuki Arena Dealerships and will be available from 22nd of September.

Pros

Multiple Powertrain Options

  • Petrol, Strong Hybrid, and CNG variants available
  • Offers AllGrip AWD for off-road capability
  • Strong Hybrid delivers class-leading mileage (~28.65 km/l)

Safety & Tech

  • 6 airbags standard across all variants
  • Level-2 ADAS with features like lane keep assist, adaptive cruise control
  • 360° camera, hill hold, and hill descent control

Premium Features

  • Infinity by Harman 8-speaker system with Dolby Atmos
  • 10.1″ touchscreen + 10.25″ digital instrument cluster
  • Ventilated seats, dual-zone climate control, panoramic sunroof

Eco-Friendly & Cost-Efficient

  • CNG variant offers ~27.02 km/kg mileage
  • Hybrid system reduces emissions and fuel costs
  • Lower running costs compared to pure petrol rivals

Smart Connectivity

  • Alexa voice control, wireless Android Auto & Apple CarPlay
  • Head-up display and ambient lighting (64 colors)

Competitive Pricing

  • Starts at ₹10.50 lakh, undercutting many rivals
  • Offers high-end features even in mid-tier trims

Design & Build

  • Bold LED DRLs, segmented tail lamps, 17″ alloys
  • Available in 10 color options, including dual-tone finishes

Cons

No Diesel Option

  • Unlike rivals like the Hyundai Creta and Kia Seltos, Victoris skips a diesel engine entirely
  • May not appeal to high-mileage users who prefer diesel torque and efficiency

Limited AWD Availability

  • AllGrip AWD is only offered in top trims, and not available with hybrid or CNG variants
  • Off-road capability is restricted to a niche audience

Strong Hybrid Only in Top Variants

  • The strong hybrid tech is reserved for higher trims, making it less accessible for budget buyers
  • Entry-level buyers miss out on the fuel savings of hybrid tech

Boot Space Compromise in Hybrid

  • The battery pack in the strong hybrid variant eats into boot space
  • May be a concern for families needing more luggage room

Conservative Styling

  • While feature-rich, the exterior design is more functional than bold
  • Some buyers may find rivals like the Seltos or Taigun more visually striking

No Diesel-like Torque

  • Even with hybrid assist, the petrol engine lacks the low-end grunt of turbo-diesels
  • May feel underwhelming for highway overtakes or hill climbs

Feature Overlap with Grand Vitara

  • Shares platform and many features with the Maruti Grand Vitara
  • Could cause confusion or cannibalization within Maruti’s own lineup

Conclusion

The Maruti Suzuki Victoris is a deal breaker if one is looking for a car that is a complete package either ways, whether it is being a spacious for occupants and ideal for daily usage, or being eco-friendly to the nature. It does come with its own pros and cons, but is there any car that doesn’t?

The competition does offer diesel options promising a better mileage and has always been consumer’s favorite. But so does maruti giving 16+ kmpl to 19+kmpl of mileage but was always compromised with safety.

Maruti-Suzuki has delivered a promising package with good mileage, 5 star safety, AWD and more premium features. There doesn’t seem any reason to avoid this car but that is what thecompetition exist for.

Stay tuned and follow up for more updates

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